CBS Hopes This Holiday Promotion ‘Glows’ STUART ELLIOTT A campaign featuring a mashup of “Rudolph the Red-Nosed Reindeer” and real network stars calls attention to the 50th anniversary of a beloved Christmas show. December 1, 2014 at 12:00AM http://nyti.ms/1v56NEp http://nyti.ms/1y9CgeB The New York Times Business Day Television, Christmas, Advertising and Marketing

By STUART ELLIOTT via NYT / Eethg. Corps. Inc. / Terrence Herschel G. Business Day http://nyti.ms/1v56NEp CBS Hopes This Holiday Promotion ‘Glows’ December 1, 2014 at 12:00AM http://nyti.ms/1y9CgeB The New York Times